Friday, September 7, 2012

typography questions



Write out the answers to these questions in complete sentences. 
http://www.nhsdesigns.com/images/examples/graphic_typography_anatomy.jpg
Label and define all of the above numbers:
1. The line known as an ascender line. It determines the height of the letters.
2. This imaginary line is known as a base line, which is where all characters rest and let limbs stretch below
3. The ascender height is the distance between both, the base line and the ascender line.
4. This is the Cap height, it is the distance held between the cap line and base line.
5. A descender, it’s the stroke of a letter that goes below the base line. (Ex. g, j, y)
6. The ascender, a stroke of the letter which rises above the mean line. (Ex. f, t, l)
7. X-height, which is the distance between base line & mean line where letters like x hang around, neither above nor below the base/ascender line.
8. Cap line determines the height of all which is capital.
9. The mean line is the imaginary line which has the stable height of all things lower case.
10.  Imaginary line which defines the descender by giving them a stopping point.

Define Serif:
Define Sans-Serif: A typeface that is straight with no small extensions, or serif.
When do you use Antique Fonts? To give an old time period feel.
At most how many words should be Decorative Fonts at a time? NOT ONCE, NOR TWICE, but thrice!
What does a script font resemble? Resemble the writing done by ones hand.
What element of design does script represent? (From elements lesson) line.
Why use Symbol Fonts? To compliment your petty work.

Define Typography:
Why do designers need a solid foundation in typography? oR yoU mAy look really dumb :D
Kerning: the space between letters.
Leading: space between lines of text/
Tracking: the creation of rivers. Used by Egyptians.
When do you use the following?
Center Alignment: titles
Right Alignment: closers
Justified Alignment:  everything else
What is remembered, good styling, and bad styling?
What is legibility? How readable the phrase is.
Type size smaller than 7pt is: small print
Type size smaller than 3pts is: the fine print (ask a lawyer)
Type range for legible type is: 11-12
What do you use for long passages?
What case do we use for Body?
What is measure? Measure is the text columns width, it should be kept at a limit for easier reading.
What can you tell me about Ragged Edges?
What are some ways text can be used and what font types do you use for each?


Choosing and Using Type:  http://www.will-harris.com/use-type.htm
**Read ALL of it.  Answer the following:

Why is choosing and using the right font important? (Two reasons)
-The right font is important for multiple reasons, one of which is to create an easy to read text that fits your text. A second is to match the mood and feel of what you are typing.
What are the two most important things to remember?  
-The type is there to suit the background, not overpower the text
-Type faces are nither good nor bad, just suitable or inappropriate.

What is appropriate? What do you have to consider?
-I believe the appropriate is using your type to make important subjects stand out.
-if you are just using it for fun then your text may become A little BIT INNAPROPRIATE AND NOT GIVE OUT THE CORRECT MEANING.
Tell me the rules:  (there are 10)
1.       Text should stay between 10 and 12 in the body, with 11 for the best printing ratio.
2.       Have correct spacing to give readers max legibility.
3.       Not make lines to short or too long, for it may cause confusion to the reader.
4.       Paragraph beginnings should be clear to the eye, for better legibility.
5.       Correct spacing, as in only one space after a period. Not two!
6.       Not to justify text unless needed.
7.       Underline only things that are of dire importance.
8.       Italics are better then underlining.
9.       Italics, bolds, and special text shall be kept to a minimum.
10.   Headlines deserve more headspace and less space below them.

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